India has one of the highest smartphone penetration rates in the world at 71%. Not surprisingly, this digital revolution has impacted traditional services in almost every sector. Businesses were quick to capitalise on this change with a transformative approach that covered every aspect of customer engagement – from targeting to payments and feedback. Yet, the same alacrity of response was missing when engaging with their own employees. However, with the rise of a mobile-first workforce, businesses can no longer afford to ignore digital-based solutions when engaging their employees.

This also has a direct impact on Commercial Real Estate (CRE) leaders. Their success will increasingly depend on their ability to engage a mobile-first workforce as leasing businesses increasingly seek a digital approach. ANACITY Business is a mobile-first workforce management and access control solution that is digitally transforming commercial real estate.

The rise of the mobile-first workforce

Given the high digital penetration and the time we spend on our mobiles, it’s not surprising to view the soaring rise of a mobile-first workforce. People, especially Gen-Z, not only want but expect to engage with others and their workplace through mobile-based solutions. The rise of mobile-first workplaces also has far-reaching consequences for the workplace. One study showed that companies considered “pioneers” in supporting mobile technology by their employees saw all-around positive outcomes. This includes a rise in productivity (16%), creativity (18%), satisfaction (23%) and loyalty (21%).

Why invest in mobile-first workforce solutions?

A mobile-first approach is now non-negotiable for CRE leaders who are seeking to attract, retain, and engage with tenants. If you are still unsure about making the switch, let’s explore some of these factors:

Productivity and satisfaction

Almost every workplace or task management solution today has a mobile interface, enabling people to stay connected even when they are not in front of their laptops. Mobile-first tools like push notifications, real-time reporting, geofencing, and location-based services have helped them to further optimise their workflows.

A recent study found a direct positive relationship between mobile usage in the workplace and employee productivity and satisfaction. This is likely because mobiles empower people to stay on top of their work and communicate with their colleagues with ease.

Accessibility and flexibility

The pandemic showed us the value of accessibility and flexibility. Technology enabled people who were locked up in their homes to keep working seamlessly, thanks to easy access and a flexible approach towards work. What started as a necessity has now become the norm as businesses realise the power of technology. CREs can further ease access with mobile-first visitor management, smart access, and parking management.

Data-empowered decision making

Data is gold, but many property management teams fail to leverage the information they have at hand. For instance, are you analysing vehicular traffic to monetise parking allocation? Do your admins have ready access to service data for regular maintenance? A mobile-first platform is a powerful tool for collecting and deploying information.

Safety and compliance

Mobile-first workforce solutions are now often deployed in commercial real estate to strengthen safety and compliance without any additional infrastructural investment. App-based solutions facilitate real-time alerts, instant reporting, and remote supervision.

Mobile-first workforce solutions by ANACITY Business

ANACITY Business is a SaaS-based mobile-first access control and workplace management platform. It includes:

• Smart access with contactless tap and pass for quick entries.
• Digital visitor management solution to register and track guests.
• Effortless guest entries with pre-approved passes.
• RFID-based vehicle tracking.
• Real-time view of parking slots.
• In-app reminder notifications for asset maintenance servicing.
• Raise and track complaints with helpdesk ticketing.
• Get feedback on assets and amenities with QR-based eFeedback.
• Book amenities like conference rooms, meeting rooms, and wellness facilities.
• Boost tenant engagement to improve satisfaction and retention.
• Order food from the office cafeteria at your desk.
• Quick access to emergency services, including ambulance and fire brigade.
• Real-time view of creche.

Learn more about Building a Human-Centric Workspace with ANACITY Business.