Digitisation has transformed our world – from how we live, work, and interact with others. While other industries quickly adopted this changing reality, real estate has been a late entrant. To overcome this, industry leaders have moved swiftly, investing in cutting-edge technologies to streamline task management and communication. However, gaps still persist in delivering a digital user experience to clients and residents.

Why invest in digitisation of the user experience?

The brief answer is that it is inevitable. India has over 900 million internet users, the second-largest online market globally. Not surprisingly, it has resulted in a change of preferences and behaviour. The Internet is our first port of call for almost every requirement, from buying goods and services to communicating with others.

By failing to leverage its potential, real estate leaders are missing out on the opportunity to create a sustained connection with their clients. This connection is completely missing when it comes to their end-user experience, including tenants in residential communities and occupying businesses in commercial real estate. Find out more with Branding to Automation: ANACITY White Label Benefits You Should Know About.

Digiting user experience with ANACITY white labels

ANACITY’s white label solutions are designed to help developers, asset and facility managers to digitise their operations through an app-based SaaS platform. backed by an award-winning Enterprise Resource Planning solution, it creates and powers resident engagement through a seamless unified platform.

Unified journey

A streamlined customer journey is non-negotiable. However, the average real estate buyer deals with multiple platforms, from emails for construction updates to payment gateways for instalment payments. This disjointed experience continues even after they move. With the lack of a single platform, buyers must communicate through different mediums like emails, phone calls, and messaging groups.

ANACITY offers a unified user experience, incorporating all functions on one platform, starting from post-sales to post-possession community management. A single platform ensures an unbroken user journey at every touchpoint. Read more about Customer engagement: Unifying post-sales to post-possession experience.

Automation of services

ANACITY is a powerful medium for automating services without making any significant infrastructural investments. For instance, the digital visitor management module automates entry records so that users can easily track visitor data. Similarly, payments, including service and maintenance charges, are automatically reconciled.

App-based user experience

India had 750 million smartphone users in 2021 and is expected to reach 1 billion by 2026. Smartphones are our default medium when searching for products, services, and information. For real estate leaders, an app is also a powerful branding medium. ANACITY white label solutions empower real estate leaders to digitise their communities through an app-based platform under their own brand. With an intuitive User Interface and User Experience, the app is also a powerful branding tool.

Digital visitor management

ANACITY’s digital visitor management empowers residents and tenant businesses to pre-approve their guests with real-time alerts on every entry. As a digital platform, it also records all visitor data which can then be retrieved at an instant. Residents and tenant businesses thus, have a digital record of their visitors. They can also track staff attendance by individual records.

Community forums

Communication is the backbone of a community. An average messaging app has member limitations. It cannot accommodate all residents of a housing society or employees in commercial real estate. With ANACITY’s white label solutions, developers can enhance user experience by bringing everyone on a single platform. In a residential community, the communication platform is a powerful medium to foster a spirit of community, find friends and common interest groups.

Such connections are even rarer in commercial real estate. A communication platform enables tenant businesses to connect with other leasing offices. It also empowers property management teams to communicate more effectively with residents or tenant businesses. Find out How ANACITY’s Open Communication Drives Customer Relationships.

Data repository

What if residents could retrieve important information like their instalment payments or move-in agreement with just a click? As an app-based platform, ANACITY stores this information digitally, thereby enabling easy and instant access. The app is also valuable for viewing information about the community or premises. For instance, residents can find rules and regulations on different facilities. Similarly, employees in the workplace can find out about facilities in the workplace.

Digital payment

Digital transactions soared at a CAGR of 45%, reaching 13,462 crore in FY 2022-23 from 2,071 crore in FY 2017-18. By December 2023, the volume was already standing at 11,660 crore. ANACITY enables developers, asset and facility managers to deploy a digital platform for all payments, from maintenance to facility bills. Additionally, it simplifies and streamlines accounting and invoicing.

To learn more about ANACITY’s digital user experience, contact us at support@apnacomplex or call 80886 11229.