Why it’s time to Rethink your Tenant Engagement Strategy
Product News communication tool, communication tools, facility management software, workplace managementThe pandemic was a once-in-a-lifetime event with long-lasting impacts on workplace dynamics. Of these, tenant engagement has seen the biggest change. As businesses struggled to bring back employees, the focus shifted towards building a workplace that supports tenant mental health, work-life balance, and personal development.
Consequently, tenant engagement has emerged as the top focus for workplace administrators, office and facility managers. As a community and tenant management software, ANACITY Business offers them a powerful medium to drive their tenant engagement strategy.
Rethinking your Tenant Engagement Strategy
Tenant engagement became one of the core principles of commercial real estate management as workplaces became more human-centric. It became a necessary tool to meet their expectations. When leveraged correctly, it leads to healthy workplace relationships and higher work satisfaction. Interestingly, tenant engagement can also be mutually beneficial with improved employee retention.
In recent years, we have also witnessed a pivot in tenant engagement with the rise of tech and data-driven strategies. The result is a more consistent and personalised approach with higher chances of long-term engagement. The change in tenant engagement strategies was further expedited due to the following factors:
- Changing tenant expectations
- Rise of multiple engagement channels, from emails to app notifications
- Demand for more inclusive workplaces by tenant offices
- Multi-layered engagement with multiple touchpoints
Tenant engagement with ANACITY Business
ANACITY Business offers multiple tools for improving and deepening tenant engagement, including:
Tech-driven experience: The average tenant today expects an app-based tech-driven experience. With ANACITY Business, you can build a community, create a seamless work experience, and ensure a human-centric approach.
Communication: Use the communication module to stay in touch, and inform people about events.
Sense of ownership: Offer them a say in asset management by swiftly addressing their concerns. Employees can register complaints on the app, track their resolution, and leave feedback.
Build inclusivity: Create a more inclusive workplace with easy access to facilities. ANACITY Business is designed with the needs of a diverse workforce with tools like Creche View and Carpool. Employees can book meeting rooms, view their child in the creche, and book their ride.
Frictionless interaction: Every tenant wants seamless and hassle-free interaction with their workplace. ANACITY Business offers employees a digital platform where information is available at their fingertips, approvals are quick, and all reverts are prompt.
Data-driven decisions: To engage tenants, we have to understand them. ANACITY Business offers multiple channels to gather this data, from facility usage to complaint logs and communication. For instance, feedback on facilities can help us understand if these need more equipment for improved engagement. Similarly, polls, surveys, and feedback can help gather direct insight into tenant expectations.
To learn more about ANACITY Business tenant engagement tools, contact us at support@apnacomplex or call 80886 11229.